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SONIC Drive-In
+ Packaging
+ On-Lot Materials
+ Merchandise
+ Brand Guidelines
+ Out Of Home
+ Social
+ Partnerships
+ Event Assets
+ App
As a copywriter, I've had dozens of "I can't believe this is my job" moments ... most of which happen when I'm working on projects for SONIC.
The brand is lively and lighthearted, playful and punny, and it's been an absolute joy to work on. From brainstorming off-the-wall merch ideas to crafting quippy copy for packaging, there is always fun to be had.
2023 Summer Packaging
2023 Summer Packaging
2022 Summer Packaging
2023 Summer Packaging
1/4
Packaging
On-Lot Signage
On-Lot Signage
Passenger Menu Boards
On-Lot Signage
1/7
Print Assets
Winter 2023 Merch
Winter 2023 Merch
2023 SONIC National Convention Merch
Winter 2023 Merch
1/5
Merchandise
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